PROCESS

Examples of different data sources in a typical corporation which TRACE can consolidate.

Meeting Registration

Corporate Enterprise Resource Planning (ERP) and Database Management Systems (DBMS)

Event Objectives

Return on Investment (ROI) and Return on Objective (ROO) calculators

Sourcing & procurement

Source-to-Pay and Procure-to-Pay solutions
Purchase requisitions and invoices
Supplier and Speaker contracts
Venue sourcing software

Planning & execution

Event management software
Attendee registration systems
Customer Relationship Management (CRM) platforms 
Spreadsheet programmes

Participant Experience

Attendee engagement apps
Web surveys

Payment & Reconciliation

Financial management software
E-commerce and credit card merchants
Expense forms

Data analysis & Reporting

Social media analytics
Spreadsheet-based meeting reports

TRACE’s data-driven solution offers opportunity to companies looking to operate a Strategic Meetings Management (SMM) programme.

With TRACE, we are developing and utilising technology and learnings taken from four decades of award-winning success in the meetings industry to deliver advantage to our clients in terms of transparency of spend, significant cost savings, risk mitigation and heightened attendee engagement. We enable you to think strategically.

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Most SMM tools can offer data visibility for the data contained within the tool’s database only; too often event data housed in other tools is neglected. TRACE is different. We look at all of the potential meeting data sources within your company and use advanced data vaulting technology to consolidate the data and present you with near-real time visibility across all aspects of spend and engagement performance.

Examples of different data sources in a typical corporation which TRACE can consolidate.

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